第1个回答 2008-04-09
A participatory approach
Specials: for a sponsor of the Olympic Games in a designated place and time, held a high-tech level of planning, the special luxury star concert; sponsor of the concerts will enjoy the title sponsor of the same interests;
The participatory approach
In a concert, all those involved in the official Olympic theme song of the film sponsors, as an integral part of programming and content there, all singers will be a representative of an Olympic sponsorship, it speak at the concert choir, won Popularity;
Title sponsor of the scene interests
Credits at the scene: in the field show host mouth sowing, and many 3rd;
The market feedback evening tickets: Tickets to provide not less than 600;
Evening at the scene interactive programmes: the market in the evening for a local singer or employees of the brand Angaoshan famous singers and singing the same songs, pieces may need brand recognition;
Angaoshan evening at the scene of the advertising market: evening staff, B may be wearing its own brand Angaoshan (Angaoshan provided by Party B, a film and the official Olympic rings LOGO);
Field victory banquet this evening: for the attendance of 10 people invited to naming clients to attend;
Rights as a result of the above changes in the situation need to be adjusted, after consultation between the two sides and B can be adjusted (increase or decrease)
Title sponsor advertising spot
The advertising market evening tickets: Tickets evening sets of votes for advertising. The field event title as a unit, the former has the right to use advertising space on products;
The field-event publicity programmes advertising: the single market, featuring in the form of a booklet, which show that the program, and so forth. The field event title as a unit, has the right to use the advertising space, to fully introduced products;
The field bleachers large billboards show: the scene in the field show two billboards, advertising space can be provided within the framework of preference;
The field event affixed to the stage: Making inkjet images posted on the arena floor, the television screen appearance rate high, as brand logo;
The field in the evening to allow the use of promotional posters star pictures: photos can be used to produce the star-China promotional posters (limited tickets circumstances);
Caigongmen evening at the scene of the advertising market: the market in the evening at the eye-catching title units installed Caigongmen (Caigongmen provided by the sponsor);
The evening audience at the entrance advertising market: Allow evening in the field displayed prominently on the entrance to the establishment of advertising panels;
This show signs of a market: the market show signs of "× × × × × remind you at the entrance," and so forth;