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Question

碰碰凉在中国大陆上遍地生花，从一个小区干到大半个中国，这并不是偶然。本文重点研究碰碰凉公司的连锁经营，首先对相关理论做分析，其次，介绍了公司的基本情况及对其现状的分析，从碰碰凉公司的市场营销现状入手，就专业的市场细分，良好的管理及配送网络，碰碰凉关注社会、热衷公益三方面进行深入细致的阐述。再次，就是对碰碰凉的连锁经营策略分析，包括碰碰凉的连锁经营发展历程、碰碰凉的经营发展轨迹、碰碰凉的连锁运营策略、碰碰凉连锁经营中存在的问题，从总体上对其连锁经营进行了概括。最后针对碰碰凉公司连锁经营模式目前所出现的问题给出对策，为采用连锁经营模式的企业的健康发展提供有益的参考。
碰碰凉：POPLAND
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Answer 1

手工翻译，希望能帮上你！

文中关键词：
连锁经营策略 strategies of chain management
对策 countermeasures
营销现状 marketing status quo

The factor of such quickness that Popland diffusing from a small trunk into over half of China is not accidental. The paper focally researches the chain business of Popland company. Firstly, analyses the relevant theories, secondly, introduces company's fundamental state and analyses its current situation, fractionizes specific market from company's marketing management status quo, intensively expounds its well management and distribution, social concerns and of keen on public welfare. Thirdly, analyses the strategies of chain management, generally summarizes Popland's chain management from its development history and trajectory of chain management, operating strategies and existence problems of chain management. Lastly, gives out countermeasures according to the current problems of Popland company's chain management, thereupon, provides a better reference for the healthy development of the enterprises of chain management mode.

Answer 2

Take on the cool in China from a village to do half to China, it is not by chance. This paper studies the chain-like management company touch the cool, first, secondly, the analysis of relevant theories do, introduces the basic situation of the company and its analysis of current situation of the company from touch cold, marketing situation, professional market segmentation, good management and distribution network, take attention to social welfare and keen cool in detail elaborated. Again, it is to touch cold chain management strategy analysis, including touch cold chain business development, take the business development, cold chain operation strategy of cold rolled, touch cold chain management, the problems in its overall chain operation are summarized. Finally based on touch cold chain operating model company are currently, the problems, countermeasures for using chain operation mode of the healthy development of the enterprise provide the beneficial reference.
Touch the cool：POPLAND